Getting into real estate is not complicated, but it requires discipline, strategy, and a willingness to think differently than most rookie investors. Here are the five principles I share with anyone who wants to build real wealth through real estate.

1. Fractional Ownership Is a Smart Way to Start

You do not need to buy an entire property on day one. Fractional ownership lets you participate in real estate with smaller capital, lower risk, and hands-on learning. It teaches you how returns work, how equity grows, and how to evaluate deals before you step into full ownership. It is the smartest first step for new investors.

2. Sweat Equity Still Matters

There is real value in rolling up your sleeves. Improving a property through repairs, updates, or simple upgrades increases your equity without requiring huge capital. Sweat equity teaches you how to identify potential, how to manage contractors, and how to understand the real cost of improvements.

3. Put Your Money Where It Actually Matters

The biggest rookie mistake is investing heavily in the wrong place. Do not spend money on areas that will not improve the value or rentability of your property. Focus on kitchens, bathrooms, flooring, and anything that improves structural integrity or tenant experience. Smart money goes where returns are measurable.

4. Buy Ugly and Never Buy the Most Expensive House on the Block

Ugly houses make great investments. They are cheaper, easier to improve, and have room to grow in value. The most expensive house on the block already hit its ceiling. You want the worst house in the best location, not the other way around. Markets reward potential and opportunity, not perfection.

5. Think Long Term and Avoid Emotional Decisions

Real estate is a long game. Do not buy on emotion, and do not sell because of fear or impatience. Decisions should be based on numbers, cash flow, and long term strategy. My personal advice: never sell a property unless you have absolutely no choice. Build a collection. Hold your assets. Real wealth comes from time in the market, not timing the market.